RECONKERING IN FLORENCE: STRATEGY, STORYTELLING, AND A LUXURY SECTOR IN FLUX Florence, Stazione Leopolda. Over the years, this venue has become a symbol of vision, presentations, and pivotal moments for the fashion industry. This is […]
Author: Alessandro Sicuro Comunication Web Agency
Blogger, Social Media Manager, tessera giornalisti S.N.A.S.I.C. dal 1999, N. 5282 Roma.
Ha fondato e diretto dal 1996-2002, il magazine on-line stampa libera informazione e finanza, TheFinanceClub. Dal 1999, reporter ph, freelance, collaboratore stampa, redattore, rivista Fax - Roma. Dal 2012 redattore su Alessandro Sicuro Comunication, Sure-com America, Sara Dal Monte Style, Vean fashion by Alessandro Dell'acqua, Havana & Co, Julian Keen. Attualmente pressoffice e web agency per Demery Jayne Collection - www.demeryjaynecollections.com.
PITTI IMMAGINE: DE MATTEIS CONFIRMED AS PRESIDENT THROUGH 2028
Pitti Immagine bets on continuity. Eyes on the years ahead. Antonio De Matteis was confirmed as president for the 2026-2028 term. The decision came at the close of yesterday’s assemblies in Prato. A move that […]
DESIGN WEEK 2026: THE MUST-SEE EVENTS IN MILAN
DESIGN WEEK 2026 Milan is gearing up for Design Week 2026. It runs April 20–26. The calendar is packed with installations, exhibitions, pop-ups, and events. Fashion, design, beauty, craftsmanship, and lifestyle all come […]
PRADA BRINGS A DEEPLY ITALIAN CULTURAL VISION TO NEW YORK
New York is a city that absorbs culture without prejudice, reworks it, and gives it back in the form of contemporary language, filtered through a diffuse, collective intelligence that is never entirely untouched by fashion […]
PITTI UOMO 110 CALLS ON JIYONGKIM AND CHOOSES A FASHION THAT ISN’T AFRAID OF TIME
Some names come to Pitti to confirm the system. Others come to shift it a few degrees. JiyongKim clearly belongs to the second category. For the 110th edition of Pitti Uomo, scheduled in Florence from […]
SCHIAPARELLI AT THE VICTORIA & ALBERT MUSEUM: SEPARATING FASHION AND ART IS NOW IMPOSSIBLE
I’ve always believed that separating fashion and art is nearly impossible in certain cases. Some designers don’t just sketch clothes. They build entire worlds. They connect with painting, theater, sculpture, and creativity in its broadest […]
The Market Is Changing the Rules: They No Longer Search for You on Google
‘They evaluate you through AI. If you’re not relevant to AI, you simply don’t exist.’ A growing number of users no longer search the way they used to. They don’t scroll through dozens of […]
IDENTITY AND NOISE: HOW AI AND CONTENT CHAOS ARE REDEFINING PERCEIVED VALUE
Something is changing. But not the way many describe it. It’s not just a tech revolution. It’s not just the rise of artificial intelligence. And it’s not a traditional economic crisis either. It’s something deeper […]
Battiato and the Art of Protecting Without Possessing
Franco, it’s been 29 years since you wrote it. Many still wonder what it really means. Who it refers to. What it wanted to convey. And most importantly, who it was dedicated to. Maybe a […]
BOTTEGA VENETA: WHEN CRAFTSMANSHIP DOESN’T SEEK APPROVAL, BUT DEFENDS A SELECTIVE CODE
– – – In today’s fashion, many mistake innovation for expansion: more pieces, more noise, more presence everywhere. Bottega Veneta does the opposite. It narrows the field, filters, and chooses. That’s exactly why it holds […]
DOLCE & GABBANA — CONSISTENCY AS BRAND RESPONSIBILITY
– – – There’s one point where Domenico Dolce and Stefano Gabbana are right without needing to raise their voices. Fashion, after globalization, didn’t become ‘bigger.’ It became more fragile. More financial. More interchangeable. For […]
YOU DON’T NEED TO DESTROY EVERYTHING TO SEE WHAT HAPPENS NEXT
I’m reading many comments about the Gucci show right now. Several people catch a real point: the idea of calculated shock, intentional polarization, a discontinuity designed to put the brand back at the center of […]
GUCCI, NOTES ON A CHANGE STILL SEARCHING FOR ITS AUTHOR
I watched the recent Gucci show closely. I tried to read it for what it is and what it’s trying to become. There are some interesting elements. Some leather pieces have a strong presence. Some […]
MILAN-CORTINA OLYMPICS: ITALY PRESENTS ITSELF TO THE WORLD WITH ITS BEAUTY
The closing ceremony of the Milan-Cortina Olympics at the Arena di Verona did something simple and rare. It brought together sports and national image without rhetoric. The message, for those willing to grasp it, was […]
THE WORLD’S EYES ON VERONA, TOWARD TOMORROW’S OLYMPIC FINALE 02-22-2026
Tomorrow, Verona won’t just be a city. It will be a stage. And like any stage that demands the world’s attention, controls come before the lights. Alerts rise before the music. Human eyes, electronic eyes, […]
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