CINEMA IS BACK IN THEATRES: +45% BOX OFFICE IN 2026, WITH PINO DANIELE AT THE TOP

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The film about Pino Daniele, «Je so’ pazzo», opens at number one with €1.53 million. Since the start of the year, box office takings have reached €499 million (+45%).

The Italian box office keeps running. On the weekend of October 15-18, cinemas took €7.31 million with almost 934,000 viewers, about 80% more than the same weekend in 2025. The figures come from Cinetel, as reported by Cineguru.

At the top is «Je so’ pazzo» by Nicola Prosatore, the film about Pino Daniele starring Massimiliano Caiazzo: €1,533,139 and almost 193,000 viewers on its debut. In second place is «Mammina» with €853,000, third is «L’estranea» by Paolo Strippoli with €814,000. In the top ten there is also «Zustissia» by Francesco Piras, tenth with €265,000. According to Cineguru, Italian cinema has held up well, with four films in the top ten.

The picture for the year is even clearer. Since January, box office takings have reached €499.3 million (+45% on 2025), and viewers number 65.4 million (+35%). October alone, up to Monday, shows +65% in takings and +55% in attendance compared with the same period of 2025.

Alessandro Sicuro

Brand Strategist | Photographer | Art Director | Project Manager
Alessandro Sicuro Comunication

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