The enrichment and variety of colors and designs couture the textile and couture culture of Puerto Rico. Our Island has many waves of migration and mix of regional, indigenous and national cultures from several parts of the world. Their origins from multicultural population native Taino, Spanish and
West African roots.
The fashion industry originated in Puerto Rico with the first Spaniards who came to the Island in the sixteenth century, and its subsequent evolution as trends occurred in Europe.
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At the same time, the industries related with sugar cane, tobacco, and coffee were the main income on our Island. On every country, fashion resembles the values, costumes, sociology and culture form the society environment. The invasion of the United States in 1898, Puerto Rico continued to adapt the French fashion since it was the one followed by the Americans; and how in
the twentieth century as a result of the Cuban revolution came designers from Havana who were many more sophisticated than Puerto Rico in that line. Particularly, the traditional dress mixture of Spanish and African influence.
Moreover, Puerto Rico adopted the making of bobbin lace is known as “mundillo”. Some researchers believe the bobbin lace was originates in Egypt between the 6th and 7th centuries or in Italy or France. During the 16th century it is possible the bobbin lace came to Puerto Rico from Spain and other suggested that Haitian residents brought it them in the 19th century. Then, the art was practiced on the island to create adornments for highly styled garments, such as those of the clergy. It proliferated in the municipalities of Moca, Isabela and Aguadilla. Furthermore, the Italian the Italian textile and apparel industry is the European leader where Italy belongs to the leading global exporters of both textiles and apparel.
The industry of the needle in Puerto Rico had its bigger pinnacle for the 1917, since with the arrival of the First World War closed the European markets, which forced the United States to look elsewhere where to produce the materials that no longer purchased for the manufacture of textiles. In the United States the development of industrialization agreed to the growth of the clothing manufacturing industry on the island. The small sewing workshops in Puerto Rico competed with the great machineries of the United States. The seamstresses on the island were mainly responsible for assembling, finishing and giving the last details to the pieces that were already cut and designed. By the 1930s, the needle industry in Puerto Rico was considered the second most important industry on the island.
The needle industry revolved mostly around New York City. The 20st century, particularly between the years 1947 – 1965, Puerto Rico attract United States and foreign capital focus on the establishment of relatively labor-intensive industries such as clothing and textiles, food processing, leather and tobacco products.
The class of Puerto Rican designers of high quality, many of them educated
in the United States and Europe, who represent an extraordinary resource for Puerto Rico to export its product to the rest of the world. The textile and apparel industry in Puerto Rico was remarkable by great Puerto Rican designers like Luisa Matienzo, Genoveva Vázquez, Rafaela Santos, Fernando Pena, Roberto Paris, Rafael Mojena, Luis Fuentes, David Fernández, Carlota Alfaro, Carmen Chirino, Nono Maldonado among others.
Carnivals.
In the municipalities of Arecibo, San Juan and Ponce celebrated the prestigious carnivals where the fiesta of the town contemplated the beautiful dresses made by Puerto Rican designers who were shown in the parades during the month of February of each year.
In particular, on February 27, 1977, the model of the Turkisa brand, Mency Marie, was selected as the 1977 Children’s Queen of the Carnival of Arecibo with the 1977 Young Queen, Belinda Borrero, both modeling the dresses handmade by the Puerto Rican prestigious designer Genoveva Vazquez.
Turkisa is a contemporary brand of female clothing and accessories 
with a diverse mixture of influence for design manufactured in Puerto Rico inspired by Mency Marie. The tropical rain forest, mostly warm, humid and windy climate during the year opens the door of inspiration for creative, vivid and elegant design for female encouraged by the mineral and precious gem, Turquoise. The spring-summer clothing and accessories is compare with the colorful colors from the beautiful beaches and forests of the Island.
The upward trend in social media communication and the successful business communication styles in Italy inspires the brand of Turkisa to assign SURE-COM WEB AGENCY communication their Web communication. The openness and uniqueness manners of Italian Journalists, like Alessandro Sicuro, encourage me to join the Italian agency
of sure-com Italy and America publishing articles about Puerto Rico. Turkisa promotes the Italian fashion endeavors with fashionable related news, styles and trends. Sure-com Italy and sure-comAmerica are two separate sections of the same international communications agency that leads with brand marketing and Turkisa was the first fashion brand in Puerto Rico that joined the brand introduction endeavors. Puerto Rico still having an opportunity for the development of initiatives aimed at the development of the Puerto Rican market based on the talent, skills and knowledge acquired, since an infrastructure was not developed that would support this market and needle industry independently, which in turn was directed towards development of small businessmen in the different areas of fashion industry.
Italy has a reputation for creating fashion that not only refers to clothes for the body but express the true self of each human being. The Italian citizens pride themselves on looking their best by wearing quality garments and accessories that boost the wearer’s best attributes. However they value inner beauty, most prefer to be part of the surrounding loveliness by being attractive themselves. For Italian female especially, fashion is a way to show of the inner beauty outside the fine-looking figure for the appreciation of others. Following this viewpoint, Turkisa adopted the 43 ° 11 ° accessories for Puerto Rico. The accessories of 43.11 composed of dell’Abetone rocks, the purity of the marble of Carrara, the sea of Castiglioncello and the heart of the Santa Croce sull’Arno skin combining the unique elements from the artisan experience of territory producing the creations 43 ° 11 °.
Turkisa will show the first creative event for the Spring-Summer Collection 2017 designs and accessories on Sunday, December 18, 2016 at Mugs Restaurant in Arecibo, Puerto Rico at 4:00pm located in Gonzalo Marin Street number10 with the beautiful nature views of the Río Grande de Arecibo accompanied with the Urban Art painted on the walls and building’s in Arecibo downtown.
Written by:
Dr. Carmen I. Figueroa-Medina
San Juan, Puerto Rico
Alessandro Sicuro Comunication 