Sara De Marco published a reflection on BBC’s new direction. “Opening roads, creating paths, unlocking possibilities.” That formula strikes me as very effective. It captures the direction British public broadcasting is trying to take. […]
Tag: RaiPlay
THE WORLD IS RACING TOWARD DIGITAL PLATFORMS, BUT BROADCAST NETWORKS MUST RETHINK THEIR ROLE
Distribution isn’t enough. The new media game is about maintaining identity, recognition, and audience connection as content travels across platforms, markets, and viewing models. BBC, Rai, RaiPlay, and other major broadcasters aren’t just channels. They […]
Sure-com America 