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Pictures by Alessandro SicuroJul 9, 202523:009 July 2025
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THE FINAL ACT OF A DECADE: DEMNA QUIETLY SAYS GOODBYE TO BALENCIAGA

BALENCIAGA: DEMNA’S LAST CURTAIN CALL Paris, Haute Couture Week 2025. This morning marked the conclusion of Demna Gvasalia’s 54th couture show for Balenciaga—an understated testament to a decade of fashion upheaval. Set inside Cristóbal Balenciaga’s […]

Pictures by Alessandro SicuroJul 8, 202516:12
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DUCCIO VENTURI: FOOTWEAR AS MANUFACTURING SCULPTURE FOR FEMININE BEAUTY

Design for the sophisticated woman, rooted in Italian craftsmanship Widely hailed as “the designer for the sophisticated woman,” Duccio Venturi embodies the perfect fusion of traditional shoemaking and contemporary vision. Born into a historic family […]

Pictures by Alessandro SicuroJul 8, 202515:288 July 2025
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ITALIAN TEXTILE INDUSTRY SAILING BLINDLY IN A SEA OF POSSIBILITIES: A REVOLUTION IS UNDERWAY THAT WILL TRANSFORM THE SECTOR FOREVER

  The Italian textile industry is navigating uncharted waters. Q1 2025 data paints a complex picture, suspended between international tensions and early signs of recovery. In 2024, textile and apparel production contracted by 12.9% year‑on‑year—among […]

Pictures by Alessandro SicuroJul 7, 202517:59
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PARIS HAUTE COUTURE SAYS: BETTER TO REMAIN SILENT THAN TO MAKE NOISE WITHOUT VISION. IN A WORLD WHERE EVERYTHING MOVES, PAUSING BECOMES A REVOLUTIONARY ACT

PARIS, HAUTE COUTURE SUMMER 2025: THE SILENCE THAT SPEAKS, THE GOLD THAT SHINES Paris is quiet this year. And when Paris falls silent, you need to listen more closely. The Summer 2025 haute couture season […]

Pictures by Alessandro SicuroJun 26, 202522:5226 June 2025
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PITTI 108: THE FUTURE OF MENSWEAR A CLEAR DIRECTION AND SENSE OF PURPOSE

    Not Just a Slogan, but a Direction As the banner proclaims, Futuro Maschile is not merely a slogan chosen by Pitti Uomo to frame its exhibition program — it’s a declaration of intent. […]

Pictures by Alessandro SicuroJun 23, 202518:0823 June 2025
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PITTI IMMAGINE 108: VISITORS AND BUYERS ON THE RISE DESPITE GLOBAL ECONOMIC UNCERTAINTY

  PITTI IMMAGINE 108 Preserving and developing Italy’s heritage of craftsmanship, tradition and tailoring, while fostering the new energies of generational renewal. Fortezza da Basso reaffirms its central role in the fashion system. The 108th […]

Pictures by Alessandro SicuroJun 16, 202511:3316 June 2025
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JUNE 17–24: ITALY SETS THE PACE FOR MENSWEAR

From Florence to Milan, Italy is once again at the heart of the global menswear conversation. In just eight days, from June 17 to 24, the country kicks off the Spring/Summer 2026 fashion season, with […]

Pictures by Alessandro SicuroJun 14, 202513:0114 June 2025
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WAITING FOR PITTI UOMO – THE TIMELESS ELEGANCE OF THE PITTI PEOPLE

Every season, Pitti Immagine Uomo welcomes its guests with a unique spectacle: the Pitti People. These style performers are the true protagonists of Florence’s street style, transforming the city into an open-air runway. Their looks—ranging […]

Pictures by Alessandro SicuroJun 14, 202512:4322 June 2026
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THE GENERATIONAL SHIFT IN FASHION

  There is a thought that increasingly accompanies me: the world of fashion, with all its vast network of production and craftsmanship—from big names to small tailoring masters—is a cultural treasure we cannot afford to […]

Pictures by Alessandro SicuroJun 14, 202512:1114 June 2025
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PITTI UOMO 108: THE GUESTS OF THE FLORENTINE MEN’S FASHION WEEK

THE GUESTS  Italian version: alessandrosicurocomunication Every season, Pitti Immagine Uomo renews its tradition of inviting important guests — designers, collectives, and brands that are not always “emerging,” but often mature, established voices in the international […]

Pictures by Alessandro SicuroJun 5, 202518:395 June 2025
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PITTI UOMO 108: IDEAS, STRATEGY AND A WAKE-UP CALL FOR FASHION. SUMMER SALONS — THE EVENT EVERYONE IS WAITING FOR

PITTI UOMO 108: SUMMER SALONS — THE EVENT EVERYONE IS WAITING FOR Pitti stands as a forge of trends and an incubator of innovation, in a system that has reached a crossroads: one that must […]

Pictures by Alessandro SicuroMay 21, 202510:5721 May 2025
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THE VISIONARY GODS OF FASHION CROSS PATHS: PICCIOLI, GVASALIA, AND THE CHALLENGE TO THE CODES OF LUXURY

Creative Appointments at Kering They entrust Pierpaolo Piccioli with the creative direction of Balenciaga. He, refined and measured, is the author of a couture that becomes a human, spiritual narrative. He arrives at a maison […]

EDITORIALS by Alessandro SicuroMay 21, 202510:5321 May 2026

TODAY’S GOOGLE DOODLE CELEBRATES THE STRUCTURE THAT TELLS THE STORY OF LIFE: DNA

    THE STRUCTURE THAT TELLS THE STORY OF LIFE: DNA A tribute to science and beauty that keeps unveiling the mystery of existence   Today’s Google Doodle honoring DNA is more than an animation. […]

Pictures by Alessandro SicuroMay 15, 202522:18
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GUCCI REWRITES ITS STORY THROUGH THE STREETS OF FLORENCE: A NOSTALGIC ECHO BEFORE THE GVASALIA ERA

Gucci’s Cruise 2026 show unfolded as a delicate balance between ritual and anticipation — a symbolic homecoming to Florence, the brand’s birthplace, and a suspended moment before the creative shift expected in September, when Demna […]

Fashion by Alessandro SicuroApr 18, 202518:12
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RALPH LAUREN UNVEILS THE FALL/WINTER 2025–2026 COLLECTION IN NEW YORK: AN ELEGANT STYLE STATEMENT IN THE HEART OF TRIBECA

Ralph Lauren Confirms His Unmistakable Vision. Ralph Lauren’s Fall/Winter 2025–2026 show lit up the Jack Shainman Gallery in the heart of Tribeca, with a daytime event that surprised everyone. The choice of natural light, filtering […]

Fashion by Alessandro SicuroMar 11, 202516:22
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LOUIS VUITTON FALL-WINTER 2025-2026 WOMEN’S COLLECTION UNVEILED IN PARIS

LOUIS VUITTON F/W 2025-2026   A contrast in styles across three collections at Paris Fashion Week 0n Monday – the corporate, the committed, and the cool, from Louis Vuitton Designer Nicolas Ghesquière took Vuitton on its latest journey […]

Fashion by Alessandro SicuroFeb 23, 202502:3023 February 2025
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VERSACE: BETWEEN THE LEGACY OF A HISTORICAL ICON, THE ANNOUNCED SALE AND THE RADICAL CHANGE IN LUXURY

Analyzing the issue of the sale of Versace to the PRADA group, it appears clear how a strongly identifiable brand, born from the creativity of a style icon like Gianni Versace, has managed to maintain […]

Pictures by Alessandro SicuroFeb 7, 202518:26
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RALPH LAUREN EXCEEDS EXPECTATIONS IN THIRD QUARTER: 11% GROWTH AND STOCK SURGE ON WALL STREET

RALPH LAUREN: THE ESSENCE OF TIMELESS SUCCESS   In the global fashion landscape, Ralph Lauren continues to stand out not only for its financial performance, but also for a coherent vision that intertwines tradition and […]

Fashion by Alessandro SicuroJan 30, 202508:3830 January 2025
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VALENTINO BY ALESSANDRO MICHELE SHAKES THE OLYMPUS OF PARISIAN COUTURE, BETWEEN VERTIGO AND PROVOCATION

Alessandro Michele’s debut at the helm of Valentino Haute Couture was nothing short of spectacular. The Spring/Summer 2025 collection, titled Vertigineux, shattered every convention of Parisian Haute Couture with a powerful, conceptual, and contrast-laden show. […]

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